Help build Spirit’s reputation by communicating with the public, through the media to create understanding of and advocacy for the airline while working collaboratively to ensure aligned communication with all stakeholders (team members, investors, suppliers, etc.).
• Track and measure media coverage, including tone, sentiment and competitive positioning • Develop engaging content for media outreach, the More Go blog and SEO• Support social media team to monitor and mitigate media-sensitive issues• Respond to emergency and crisis communications events• Work with customer relations team to respond and solve media-related consumer complaints • Organize public media events and contests to promote Spirit service and initiatives • Write press releases, internal communications and messaging for various departments• Assess media opportunities and public events for executives • Assist Internal Communications Team with regular Podcasts and video production
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