CBS BUSINESS UNIT: CBS Interactive
JOB TYPE: Full-Time Staff
JOB LOCATION: Fort Lauderdale, FL
CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online.
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The Integrated Marketing team is responsible for working hand-in-hand with Sales to develop best-in-class marketing solutions. Integrated Marketing also cultivates relationships with internal groups such as Editorial/Programming, Product, Consumer Marketing, Research, Ad Operations and more, while exploring external vendor partners who can enhance sponsorships through cutting-edge creative and technology solutions.
CBS Sports Digital is seeking a new team member who is organized, energetic and a creative thinker to support the Integrated Marketing team (sales marketing), primarily assisting with the execution of sold sponsorship programs.
Aid in the launch of key sport sponsorships to ensure all components are implemented
Monitor and take screenshots of key sold ad campaigns on a daily basis
Set up conference calls, create meeting agendas and distribute post-meeting recap notes
Assist Integrated Marketing Managers with their seasonal development of sport/platform sales materials
Participate in the RFP response brainstorm process with Sales, Integrated Marketing and Editorial/Video
Track the sports competitive marketplace to understand what our competitors are doing, what unique executions are running on various channels, sites & apps
Develop persuasive and data-driven one-sheets that will aid in the sales process
Work with the creative team to build co-branded ads, shepherding from the request phase to mocks to legal approval to client approval and launch
Work with the production and product teams on implementation of sponsorship graphics in digital video shows
Manage the weekly internal Newsletter to sales that outlines the top sales opportunities and updates on behalf of the Integrated Marketing team
Fill in the fields and attach a resume or cover letter. Do not forget to mention why you are a good fit for the position. We will notify the employer.